Client: Madhya Pradesh Emporium | 2017
Role: Design Intern (Conceptualization, Moodboards)
Role: Design Intern (Conceptualization, Moodboards)
In the heart of Madhya Pradesh, this boutique store is located right opposite the Western group of Khajuraho Temples. Attracting both national and international tourists, this store sells a variety of merchandise like traditional fabrics such as Chanderi and Maheshwari silks, furnishings, jewelry, and bell metal.
The Challenge:
A complete revamp of Indian traditional handicrafts
store by renovating an existing bungalow.
A complete revamp of Indian traditional handicrafts
store by renovating an existing bungalow.
The Outcome:
Three distinct design approaches for the new boutique
store to create a holistic shopping experience.
Three distinct design approaches for the new boutique
store to create a holistic shopping experience.
CONCEPT 1:
Oasis
In a distant faraway land.. the boutique is calm, still, a distant mirage.
Oasis
In a distant faraway land.. the boutique is calm, still, a distant mirage.
Here the products are rare, precious, and curated. Customers view them through layers of sheers, glass boxes, and on pedestals. A shopping experience that lets the customer unwind while they shop.
KEYWORDS:
Mirage
Tranquil
Layered
Zen
KEYWORDS:
Mirage
Tranquil
Layered
Zen
CONCEPT 2:
Kanaka Goddess' Adobe
This boutique is the goddess adobe, the wardrobe of the divine is our merchandise. As the customer walks through the boutique they enter a mystical world that reflects the essence of Khajuraho with imagery of the scorpion bearer and date palm trees.
Kanaka Goddess' Adobe
This boutique is the goddess adobe, the wardrobe of the divine is our merchandise. As the customer walks through the boutique they enter a mystical world that reflects the essence of Khajuraho with imagery of the scorpion bearer and date palm trees.
KEYWORDS:
Mystical
Traditional
Ornate
Gold
Mystical
Traditional
Ornate
Gold
CONCEPT 3:
Hindustan Ka Dil
Utsav! Inspired by the MP tourism advertisements developed by Ogilvy & Mather India, this theme celebrates love, life, and abundance. Bringing in a homely feeling with a lemon tree in the backyard and wooden textures in the interiors.
KEYWORDS:
Colorful
Homely
Festive
Fun
Hindustan Ka Dil
Utsav! Inspired by the MP tourism advertisements developed by Ogilvy & Mather India, this theme celebrates love, life, and abundance. Bringing in a homely feeling with a lemon tree in the backyard and wooden textures in the interiors.
KEYWORDS:
Colorful
Homely
Festive
Fun
